Wix.com partners with Google to resell generative AI tools

Wix.com Ltd., known for its website-building solutions, has announced a landmark partnership with Google. This collaboration positions it as the first third-party reseller of Google's new Gemini generative artificial intelligence (AI) technology integrated into Google Workspace. This strategic move will potentially revolutionise how users interact with digital content creation tools within Google's ecosystem.

Additionally, Wix launched its own generative AI technology in July 2024. This technology is tailored to generate blog topics and craft nearly complete content across various subjects. Wix anticipates that its AI tool will complement its existing website-building services, particularly benefiting long-standing websites seeking to refresh or expand their content dynamically.

Technical analysis of Wix.com Ltd. (NASDAQ: WIX)

Exploring potential trading opportunities based on the current technical setup of Wix's stock:

  • Timeframe: Daily (D1)
  • Current trend: the stock is in an uptrend, maintaining its momentum even after a significant correction on Monday
  • Resistance level: 159.70 USD
  • Support level: 141.75 USD
  • Potential downtrend target: should the trend reverse, the downside target could be set at 119.05 USD
  • Short-term target: if the uptrend continues and the stock breaks through the resistance at 159.70 USD, a short-term target could be 178.50 USD
  • Medium-term target: with sustained upward momentum, the stock price might aim for 205.00 USD


Wix.com's new role as a reseller of artificial intelligence tools and a Google partner will not only expand Wix's product offering but also strengthen its position in the competitive digital content and website creation market. The potential for increased demand for Wix's services, fuelled by its innovative artificial intelligence solutions, could be reflected in its share price.


Ideas and other content presented on this page should not be considered as guidance for trading or an investment advice. RoboMarkets bears no responsibility for trading results based on trading opinions described in these analytical reviews.

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